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Coffee—brand identity

Branding


Karbowane ziarno
Wandering in the jungle comes with its own risks, but you can experience a unique adventure…

Karbowane Ziarno, a coffee roastery based in Warsaw, imports selected beans from a plantation in South America and Africa. The brand's name is connected to the industry and the founder.
The brand's visual identity is a story about coffee growing on the slopes of Guatemalan and Brazilian plantations. Karbowane Ziarno grows surrounded by wild, untamed nature. Just as the jungle itself, Karbowane Ziarno possesses an unsettling yet fascinating allure. 

The brand identity invites us to immerse ourselves in an exotic land, enlivened by a fairy tale of colors and the richness of wild plant shapes.




Art Direction: Emilka Bojańczyk / Podpunkt 
Design: Zuzanna Charkiewicz, Aneta Lewandowska, Diana Makulska / Podpunkt
Illustration: Zuzanna Charkiewicz / Podpunkt
Animations: Ewa Najnigier-Galińska / Podpunkt
Photo: Krzysztof Kozanowski for Podpunkt 
Business: Magdalena Dobruk / Podpunkt

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Visually strong and well made brands by Podpunkt



Coffee—brand identity
Published:

Coffee—brand identity

Published: